Monday, February 14, 2011

@Twitter Lighting

A great working space is organized but more importantly, provides inspiration to keep your thoughts clear, concise and productive.
The space should allow for access to key components of your work, whether that be pencils, printer cartridges, paint brushes or jewelry findings.

Recently posted, the Twitter Headquarters uses inspirations of nature, coupled with clean modern lines to ensure their constant flow of content and creativity. See the article on Tech Crunch.

CW especially enjoyed the use of their illuminated @ symbol hung on the wall above the sofa. Available at Collier West, in an array of alphabet letters and symbols, this lighting component adds whimsy and character to any working space. An ampersand was recently positioned in a copywriter's office and the iconic @ is displayed proudly at local Marketing Interactive firm, Huber and Co.

Illuminated @ sign available at Collier West

Another highlight of the San Francisco working space, is the use of "compression"...the tight positioning of furnishings. From a collection of wall art tightly curated in a corner to the positioning of cubicles to ensure a flow of communication and idea sharing.

Also key to productive spaces is what we like to call balance and flow. Ensuring that there is a harmony between compressed spaces and intimate ones or that the design lines of rectangular tables are softened by the curve of an adjacent table.

And lastly, a nod to the unexpected. At every desk or working space, may there be a Maneki Neko, an inspiration rock from the Grand Canyon or a glossy painted stag to remind you that we are more than just the work that we do.

Green Deer Overlooking San Fran
"Home Tweet Home" we salute you and envy your view!

Photos courtesy of TechCrunch and the Talented Crew at Twitter: flickr/ryansking, twitpic/caroline, yfrog/robey, twitpic/wfarner, twitpic/jennadawn